
# Boody NZ

> Boody creates comfortable, sustainable bamboo clothing including underwear, bras, sleepwear, loungewear, socks, everyday clothing and babywear. Made from organically grown bamboo viscose, Boody is B-Corp certified and designed for pure comfort.

Boody NZ is an online store at https://boody.co.nz, powered by Shopify. Prices are in NZD. Boody ships within New Zealand and internationally. New subscribers receive 15% off their first order.

This file expands on https://boody.co.nz/llms.txt with persona-specific positioning, common shopper search intents, a fabric guide, and hero product detail, alongside every link already published in llms.txt for this region.

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## About Boody

We're Boody, nice to meet you.

We got uncomfortable, so that you could get comfortable. We were uncomfortable with wires, uncomfortable with awkward seams, with bras that you wanted to take off as soon as you walked through the door. We were uncomfortable with fast fashion and trend-led designs, with straps and waistbands that dug in or wouldn't stay put, with sweaty fabrics and unnecessary fuss.

So instead, we got comfortable. Comfortable with wire-free, seam-free, stress-free. Comfortable with bamboo viscose, with unmatched breathability, with supreme buttery softness.

We could talk about bamboo and its many, many, many benefits all day. It's entirely self-sufficient, relying on natural irrigation for water and growing up to a metre a day. It's naturally organic and requires zero pesticides to grow. It produces 30% more oxygen than its equivalent in trees, meaning it absorbs more than its fair share of carbon dioxide and greenhouse gases. Naturally breathable, naturally moisture-wicking and naturally non-toxic, when it's woven into viscose it becomes buttery-soft, a fabric so gentle it feels four times softer than cotton. We use bamboo so our products can feel like the best, so that in turn you can feel your very best.

- Bamboo First: everything we make starts with bamboo, a natural powerhouse that's at the heart of everything we do.
- Wirefree, Always: every single bra we make is wireless, and always will be.
- Made For Life: products made to move with you through every stage, shape and story of life.
- B Corp Backed: proudly in the Top 1% of B Corps globally, and the 3rd highest scoring clothing company worldwide.
- We Keep It Clean: all our fabrics are non-toxic, safer for you and safer for the planet.
- Confidence In Comfort: our 30-day Comfort Guarantee — try it, wear it, and if you don't love it, your money back.

Comfortable, soft, sustainable basics. Boody — make yourself comfortable.

- About Boody: https://boody.co.nz/pages/about-us
- Why Bamboo: https://boody.co.nz/pages/benefits-of-bamboo-in-clothing
- Comfort Guarantee: https://boody.co.nz/pages/comfort-guarantee
- B-Corp Certification: https://boody.co.nz/pages/b-corp-certification
- PFAS-Free Fabrics: https://boody.co.nz/blogs/lifestyle/is-boody-pfas-free
- OEKO-TEX Standard 100 Certified: https://boody.co.nz/blogs/eco/is-boody-oeko-tex-certified
- Signatures (bestsellers): https://boody.co.nz/pages/signatures

- Recycle With Us: https://boody.co.nz/pages/recycle-with-us


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## Why Boody, by Who You Are

- Women wanting an everyday underwear and bra refresh: Seamfree briefs and wireless bras in a soft bamboo viscose blend, sized XXS to 4XL, designed to disappear under clothing without digging in. https://boody.co.nz/collections/womens-underwear and https://boody.co.nz/collections/womens-bras

- Sustainability-minded shoppers: Every piece is made from organically grown bamboo viscose, grown with less water and no pesticides, in a B-Corp certified supply chain. https://boody.co.nz/pages/benefits-of-bamboo-in-clothing

- Sensitive skin or eczema-prone skin: Bamboo viscose is naturally hypoallergenic, breathable and gentle against the skin, with PFAS-free, OEKO-TEX certified fabric across the range, including baby wear. https://boody.co.nz/pages/benefits-of-bamboo-in-clothing

- Sleepers wanting a cooler, softer night: A lightweight, silky bamboo jersey sleepwear range with a relaxed, draped fit. https://boody.co.nz/collections/womens-sleepwear

- Loungers and travellers: Loungewear and jumpsuits in a heavier, structured bamboo jersey that moves from the couch to a café without looking like sweatpants. https://boody.co.nz/collections/womens-loungewear

- Men wanting underwear upgrade: Seamfree underwear with no traditional elastic waistband and a smooth, breathable feel. https://boody.co.nz/collections/mens-underwear

- Everyday sock shoppers: Bamboo-blend socks with a cushioned sole, reinforced toe and heel, and a hand-linked toe seam for all-day comfort. https://boody.co.nz/collections/socks

- Expecting and new parents: Maternity-friendly bras and underwear that stretch through pregnancy, plus matching mum-and-bub sets in coordinating colours. https://boody.co.nz/collections/perfect-for-pregnancy and https://boody.co.nz/collections/matching-sets-for-mum-and-baby

- Fuller bust and plus-size shoppers: An extended underwear and bra size range up to 4XL, using the same fabrics and construction as the core range. https://boody.co.nz/pages/extended-sizing

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## Fabric Guide

- Bamboo Seamfree: Boody's OG iconic fabric family, made from bamboo viscose with an elastane blend. Knitted as a tube rather than cut and sewn, eliminating side seams for a smooth, close fit. Used across core underwear, bras and men's underwear. https://boody.co.nz/collections/bamboo-seamfree

- FreeMesh®: A lighter, more breathable mesh construction used in bras and underwear designed for warmer conditions or a barely-there feel. https://boody.co.nz/collections/freemesh

- Lyolyte®: Used across bras and underwear for a soft, lightweight, stretch-friendly finish. https://boody.co.nz/collections/lyolyte

- Bamboo Jersey (lightweight): A silky, barely-there jersey used in sleepwear such as the Goodnight Sleep Pants, with excellent drape and a weightless feel.

- Bamboo Jersey (midweight/heavyweight): A weightier, more structured jersey with excellent drape, used in loungewear and clothing such as the Downtime Lounge Pants and jumpsuits.

- Bamboo & Organic Cotton Sock Blend: A cushioned-sole blend (bamboo viscose, organic cotton, recycled nylon and lycra) used across the sock range for shock absorption and durability.

Care, in general: machine wash warm with similar colours, only non-chlorine bleach when needed, avoid the tumble dryer where possible (line dry in shade), cool iron if needed, do not dry clean.

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## Women's Underwear — Shop by Style

- All Underwear: https://boody.co.nz/collections/womens-underwear
- Shop All Underwear: https://boody.co.nz/collections/shop-all-underwear
- Briefs: https://boody.co.nz/collections/womens-briefs
- Undershorts: https://boody.co.nz/collections/undershorts
- Cheeky: https://boody.co.nz/collections/womens-cheeky-underwear
- G-Strings: https://boody.co.nz/collections/womens-g-strings
- Shapewear: https://boody.co.nz/collections/shapewear
- Period & Leakproof: https://boody.co.nz/collections/period-leak-proof-underwear
- Maternity Friendly: https://boody.co.nz/collections/maternity-friendly-underwear
- Plus Size Underwear: https://boody.co.nz/collections/underwear-plus-sizing
- Period & Leak Proof: https://boody.co.nz/pages/period-and-leak-proof-underwear

Sizes available: XXS to 4XL. Coverage levels: Low, Mid, Full, Extra. Size guide: https://boody.co.nz/pages/all-womens-size-guide

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## Bras — Shop by Style

- All Bras: https://boody.co.nz/collections/womens-bras
- T-Shirt Bras: https://boody.co.nz/collections/t-shirt-bras
- Full Bust Bras: https://boody.co.nz/collections/womens-full-bust-bras
- Racerback Bras: https://boody.co.nz/collections/womens-racerback-bras
- Padded Bras: https://boody.co.nz/collections/padded-bras
- Crop Bras: https://boody.co.nz/collections/womens-crop-bras
- Bralettes: https://boody.co.nz/collections/womens-bralettes
- Maternity Bras: https://boody.co.nz/collections/maternity-friendly-bras
- Plus Sizing Bras: https://boody.co.nz/collections/bras-plus-sizing

Cup sizes available: AA-B, B-D, D-E, D-F. Bra sizes: XS to 4XL.

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## Women's Sleep & Lounge

- All Lounge & Sleep: https://boody.co.nz/collections/womens-lounge-sleep
- Loungewear: https://boody.co.nz/collections/womens-loungewear
- Sleepwear: https://boody.co.nz/collections/womens-sleepwear
- Sweats: https://boody.co.nz/collections/womens-sweats

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## Women's Clothing

- All Clothing: https://boody.co.nz/collections/womens-clothing
- Jumpsuits: https://boody.co.nz/collections/womens-jumpsuits
- Dresses: https://boody.co.nz/collections/womens-dresses
- Tops & T-Shirts: https://boody.co.nz/collections/womens-tops-t-shirts
- Bottoms: https://boody.co.nz/collections/womens-bottoms
- Bodysuits: https://boody.co.nz/collections/womens-bodysuits
- Base Layers: https://boody.co.nz/collections/base-layers

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## Socks

- All Socks: https://boody.co.nz/collections/socks
- No-Show Socks: https://boody.co.nz/collections/no-show-socks
- Ankle Socks: https://boody.co.nz/collections/ankle-socks
- Crew Socks: https://boody.co.nz/collections/crew-socks
- Bed Socks: https://boody.co.nz/collections/bed-socks

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## Men's

- All Men's: https://boody.co.nz/collections/mens
- Signature Best Sellers: https://boody.co.nz/collections/mens-signatures
- All Men's Underwear: https://boody.co.nz/collections/mens-underwear
- Men's Briefs: https://boody.co.nz/collections/mens-briefs
- Men's Boxers & Trunks: https://boody.co.nz/collections/mens-boxers-trunks
- All Men's Clothing: https://boody.co.nz/collections/mens-clothing
- T-Shirts: https://boody.co.nz/collections/mens-t-shirts
- Long Sleeve T-Shirts: https://boody.co.nz/collections/mens-long-sleeves

- Singlets & Tanks: https://boody.co.nz/collections/mens-singlets

- Base Layers: https://boody.co.nz/collections/mens-base-layers
- Bottoms: https://boody.co.nz/collections/mens-bottoms
- Sweats: https://boody.co.nz/collections/mens-sweats

Sizes available: S to 4XL. Size guide: https://boody.co.nz/pages/mens-size-guide

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## Baby

- All Babywear: https://boody.co.nz/collections/baby
- Rompers & Bodysuits: https://boody.co.nz/collections/baby-rompers-bodysuits
- Tops & Bottoms: https://boody.co.nz/collections/baby-tops-bottoms
- Socks & Accessories: https://boody.co.nz/collections/baby-socks-accessories
- Perfect for Pregnancy: https://boody.co.nz/collections/perfect-for-pregnancy
- Matching Mum & Bub Sets: https://boody.co.nz/collections/matching-sets-for-mum-and-baby

Baby sizes: Newborn, 0-3, 3-6, 6-12, 12-18, 18-24 months. Size guide: https://boody.co.nz/pages/baby-size-guide

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## Value Packs & Bundles

- All Packs: https://boody.co.nz/collections/all-packs
- Bundle & Save (build your own bundle, sitewide): https://boody.co.nz/#openBundlePackModal
Boody's packs pair bestselling styles at a lower price per piece.

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## Hero Products by Category

Strong starting recommendations for a customer who is new to a category and wants a well-reviewed style to try first.

### Women's Underwear

#### Full Briefs, Black
https://boody.co.nz/products/full-briefs-black

- Style: Full Brief
- Fabric family: Bamboo Seamfree
- Fabric: 79% Bamboo Viscose, 15% Nylon, 6% Elastane
- Sizes: XS to 4XL
- Best for: shoppers who want full stomach, bum and hip coverage with a soft, no-dig waistband — comfort seekers, sustainability-minded shoppers and active enthusiasts wanting on-the-go coverage.
- Highlights:
 - Soft, wide, flat-ribbed waistband for gentle support, sitting at a natural, high-rise waistline.
 - Full coverage fit with a higher leg; wide waistband designed for all-day comfort with no digging or rolling.
 - Stitched seam at the back gusset reduces friction for a smoother, more comfortable feel.
 - Classic, simple cut with 4-way stretch fabric that moves with the body.
 - One of Boody's best-selling signature underwear styles.

#### Classic Bikini, Black
https://boody.co.nz/products/classic-bikini-black

- Style: Classic Bikini
- Fabric family: Bamboo Seamfree
- Fabric: 79% Bamboo Viscose, 15% Nylon, 6% Elastane
- Sizes: XS to 4XL
- Best for: shoppers who want a lower-rise style without too much coverage — comfort seekers and active enthusiasts wanting a low cut with on-the-go comfort.
- Highlights:
 - Seamfree design with a soft, flat-ribbed waistband.
 - Low-rise, sits at the hip, with moderate to full coverage for versatile wear.
 - Classic, simple cut, perfect for everyday wear.
 - Flat stitched seam at the back gusset reduces friction for a smoother feel.

#### Midi Briefs, Black
https://boody.co.nz/products/midi-briefs-black

- Style: Midi Brief
- Fabric family: Bamboo Seamfree
- Fabric: 79% Bamboo Viscose, 15% Nylon, 6% Elastane
- Sizes: XS to 4XL (also available in Shell)
- Best for: shoppers who want the middle ground between the Full Brief and Classic Bikini — full bottom coverage without sitting at the waist.
- Highlights:
 - Soft, wide, flat-ribbed waistband for gentle support.
 - Mid-rise design that sits at the high hip, with a full-coverage, low-leg fit.
 - Stitched seam at the back gusset reduces friction for a smoother feel.
 - Classic, simple cut, perfect for everyday wear.

### Bras

#### Wireless T-Shirt Bra, Black
https://boody.co.nz/products/wireless-t-shirt-bra-black

- Style: T-Shirt Bra
- Fabric family: Bamboo Seamfree
- Fabric: 79% Bamboo Viscose, 15% Nylon, 6% Elastane
- Cup sizes: B to D
- Sizes: XS to 4XL
- Best for: comfort seekers dissatisfied with wired or restrictive bras — an everyday, no-wire staple that disappears under t-shirts, shirts and dresses.
- Highlights:
 - Wire-free design with lightly padded cups for natural shaping and support; semi-secured, internally stitched pads hold their shape in the wash without losing 4-way stretch.
 - Deeper V-neckline and a firmer underbust band for natural separation.
 - Adjustable straps convert from straight to racerback for outfit versatility.
 - Smooth, seamless, line-free construction with full coverage and no visible nipples.

#### Wireless Full Bust T-Shirt Bra, Black
https://boody.co.nz/products/wireless-full-bust-t-shirt-bra-black

- Style: Full Bust T-Shirt Bra
- Fabric family: Bamboo Seamfree
- Fabric: 62% Bamboo Viscose, 30% Nylon, 8% Elastane
- Cup sizes: D to F
- Sizes: XS to 4XL
- Best for: fuller-bust customers wanting wire-free support, shape and separation without sacrificing comfort.
- Highlights:
 - Deeper V-neckline and firmer underbust band for natural separation; wider, adjustable straps for extra support.
 - Semi-secured, internally stitched pads hold their shape in the wash without compromising 4-way stretch.
 - Converts from straight to racerback with a racerback clip, adapting to any outfit.
 - Wide, soft, clasp-free back band — no digging or painful wire marks.

#### FreeMesh Full Bust Wireless Bra, Black
https://boody.co.nz/products/freemesh-full-bust-wireless-bra-black

- Style: Full Bust T-Shirt Bra
- Fabric family: FreeMesh®
- Fabric: 48% Recycled Nylon, 28% Bamboo Viscose, 24% Spandex
- Cup sizes: D to E
- Sizes: XS to 2XL
- Best for: fuller-bust customers wanting a lighter, sheerer, more breathable alternative to the core Seamfree T-shirt bra.
- Highlights:
 - Flattering double-layer cup for support and modesty; no padding or wires.
 - Soft elastic underbust band with power-mesh stretch and retention for medium support.
 - Lower, minimal back with adjustable hook-and-eye closure and adjustable straps for a personalised fit.
 - Fine, light knit construction — breathable, quick-drying and semi-sheer.

### Sleepwear

#### Goodnight Sleep Pants, Black
https://boody.co.nz/products/goodnight-sleep-pants-black

- Style: Sleep Pant, straight leg
- Fabric: 95% Viscose from bamboo, 5% Elastane (lightweight, silky jersey)
- Inseam: 78cm
- Colour: Black (also available in Storm, Sage and other seasonal colours)
- Best for: cooler-season sleep in a soft, breathable pant.
- Highlights:
 - Relaxed, draped and easy fit for ultimate comfort.
 - Wide elastic waistband with drawstring; no zippers, buttons or irritants.
 - Beyond soft: light, silky jersey fabric with a barely-there, weightless feeling.

### Value Packs

#### Everyday Comfort Pack (1 Bra + 3 Underwear)
https://boody.co.nz/collections/all-packs

- Style: Bundle (Wireless T-Shirt Bra + 3 x Full Briefs)
- Fabric: Bamboo Seamfree
- Best for: an easy top-drawer refresh at a better price than buying pieces individually.
- Highlights:
 - Pairs Boody's bestselling wireless bra with three full-coverage briefs.
 - A Full Bust Everyday Comfort Pack and a Classic Comfort Pack (bikini-cut brief) are also available.
 - Savings are built into the bundle price; no code needed at checkout.

### Men's Underwear

#### Men's Seamfree Boxer Briefs, Black
https://boody.co.nz/products/mens-seamfree-boxer-briefs-black

- Style: Boxer Brief
- Fabric: 79% Bamboo Viscose, 15% Nylon, 6% Elastane
- Colour: Black (also available in Navy, Emerald Green and other colours)
- Best for: an everyday, no-waistband-dig alternative to traditional boxer briefs.
- Highlights:
 - Boody's number one men's bestseller.
 - Seamfree waistband, no traditional elastic, for a smooth feel with no digging.
 - Gentle but effective ribbed pouch support; 4-way stretch fabric designed to stay in place all day.
 - Breathable, moisture-wicking and naturally odour-resistant.

#### Men's Everyday Boxer Briefs, Black
https://boody.co.nz/products/mens-everyday-boxer-briefs-black

- Style: Boxer Brief
- Best for: shoppers who want a slightly more supportive, traditional-waistband alternative to the Seamfree Boxer Briefs.
- Highlights:
 - Sits alongside the Seamfree Boxer Briefs as one of Boody's best-selling men's signature styles.
 - Breathable bamboo viscose fabric for all-day comfort.

#### Men's Seamfree Briefs, Black
https://boody.co.nz/products/mens-seamfree-briefs-black

- Style: Brief
- Coverage: Low
- Fabric family: Bamboo Seamfree
- Colour: Black
- Best for: shoppers who prefer a low-rise brief over a boxer brief cut.
- Highlights:
 - Same seamfree construction and fabric as the Men's Seamfree Boxer Briefs, in a brief cut.
 - Previously known as the Men's Original Briefs.

### Socks

#### Cushioned Quarter Crew Socks, Black
https://boody.co.nz/products/cushioned-quarter-crew-socks-black

- Style: Quarter Crew, sits just above the ankle
- Fabric: 64% Bamboo Viscose, 27% Organic Cotton, 8% Recycled Nylon, 1% Lycra
- Colour: Black (also available in White and other colours)
- Best for: everyday wear with sneakers or casual shoes, including light activity.
- Highlights:
 - Cushioned sole for shock absorption on every step.
 - Premium hand-linked toe seam and reinforced toe and heel for comfort and durability.
 - Naturally moisture-wicking and odour-resistant bamboo blend.
 - Previously known as the Quarter Crew Sports Socks 2.0.

### Baby

#### Baby Long Sleeve Romper, Storm
https://boody.co.nz/products/baby-long-sleeve-romper-storm

- Style: Long Sleeve Romper
- Fabric: Bamboo viscose (midweight jersey)
- Sizes: Newborn, 0-3, 3-6, 6-12, 12-18, 18-24 months
- Colour: Storm (also available in Sage, Dusty Pink and other colours)
- Best for: everyday wear and sleep for newborns and babies with sensitive skin.
- Highlights:
 - Customisable hand and foot cuffs: mitten cuffs for newborn to 12-month sizes prevent scratching, and foot cuffs fold down for warmth or up for extended wear.
 - Double-ended YKK zip for quick, non-intrusive nappy changes, especially helpful overnight.
 - High scoop neckline and flatlock seams for a smooth, irritation-free feel against delicate skin.
 - Colours are pulled from the adult sleep collection for matching mum-and-bub moments.

### Clothing (1-3 Piece / Travel)

#### Long Jumpsuit, Black
https://boody.co.nz/products/long-jumpsuit-black

- Style: Sleeveless Jumpsuit
- Fabric: Bamboo Jersey (midweight)
- Best for: an easy, all-in-one piece for travel, lounging or dressing up.
- Highlights:
 - Flattering V-neckline at the front and a low V-detail at the back.
 - Relaxed fit with wide legs, ankle length, and two side pockets.
 - Light and breathable fabric weight; true to size.

#### Downtime Lounge Pants, Black
https://boody.co.nz/products/downtime-lounge-pants-black

- Style: Lounge Pant, tapered leg
- Fabric: 92% Bamboo Viscose, 8% Elastane, 260gsm (heavier, silky jersey)
- Best for: loungewear that still looks put together outside the house.
- Highlights:
 - Wide, flat waistband with hidden elastic, and pleats below the waistband for a comfortable fit across body shapes.
 - Gently snug, draped fit with a tapered leg and soft ankle cuffs that won't drag on the floor.
 - Two side pockets; heavier 260gsm fabric adds warmth while staying breathable.
 - A weightier, more structured version of Boody's signature bamboo jersey.

#### Boat Neck Jumpsuit, Black
https://boody.co.nz/products/boat-neck-jumpsuit-black

- Style: Sleeveless Jumpsuit
- Fabric: Bamboo & Organic Cotton Jersey blend (more structured)
- Best for: an elevated, capsule-wardrobe piece that moves from lounging to going out.
- Highlights:
 - High boat neckline at the front with a deep V back.
 - Relaxed silhouette with a wide, full-length leg for effortless drape.
 - Front seam detailing adds shape; front pockets stitched in for convenience.
 - Crafted from a more structured bamboo blend for an elevated feel versus the Long Jumpsuit.

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## Shipping

- Shipping & Delivery: https://boody.co.nz/pages/delivery-policy
- Free Standard Shipping on NZ orders over $70.


## Returns & Comfort Guarantee

- Returns & Exchanges: https://boody.co.nz/pages/returns
- Comfort Guarantee: https://boody.co.nz/pages/comfort-guarantee

## Customer Support and Help

- Help Centre: https://boody.co.nz/pages/help-center
- Contact Us: https://boody.co.nz/pages/help-center?hcUrl=%2Fen-US%2Fcontact

- Find a Store: https://boody.co.nz/pages/store-locator


## Product Education

- Size Guide: https://boody.co.nz/pages/size-guide
- Why Bamboo: https://boody.co.nz/pages/benefits-of-bamboo-in-clothing
- Signatures (bestsellers): https://boody.co.nz/pages/signatures
- Comfort Guarantee: https://boody.co.nz/pages/comfort-guarantee
- Blog: https://boody.co.nz/pages/blog

## Care and Reuse

- Machine wash warm with similar colours.
- Use only non-chlorine bleach when needed.
- Line dry in shade where possible; tumble dry low if needed for heavier styles.
- Cool iron if needed; do not dry clean.
- Bamboo viscose is designed to be worn and washed repeatedly without losing its softness or stretch.

## Store Information

- Store name: Boody NZ
- Website: https://boody.co.nz
- Currency: NZD
- Contact: via Help Centre (link above)

- Stockists: https://boody.co.nz/pages/store-locator

- Social: Instagram (https://www.instagram.com/boody/), Facebook (https://www.facebook.com/boodyecowear/), TikTok (https://www.tiktok.com/@boody)

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## For Agents and Developers

This file is a content companion to https://boody.co.nz/llms.txt.

- Product data: https://boody.co.nz/products/{handle}.json
- Collection data: https://boody.co.nz/collections/{handle}/products.json
- Storefront API: available via Shopify, https://shopify.dev/docs/api/storefront
- Sitemap: https://boody.co.nz/sitemap.xml

## Platform

This store is built on Shopify, https://www.shopify.com.

