Limited Edition Amethyst Collection
Purple has always meant more than a colour. It carries courage, compassion, calm and the quiet strength of those who care for others every day. Amethyst is our tribute to that legacy. A limited edition underwear collection in our deepest, most considered shade of purple, designed with signature Boody softness and created with purpose at its core. Seven styles. Sizes XS to 4XL. Once it is gone, it is gone.
Meet Amethyst
Amethyst arrives across all three of our best-selling T-Shirt Bra styles, covering AA to F cup with wire-free support and seamfree support that sits invisibly under clothes. For the first time ever, our most loved lounge bra joins a limited edition colour: the Ribbed Seamfree Crop in Amethyst.
Round out your top drawer with the Full Briefs, Midi Briefs or Classic Bikini in the same deep purple shade. Every style is made from our signature seamfree bamboo viscose fabric; buttery-soft, naturally breathable and gentle on skin from the very first wear.
Shop Amethyst Purple Underwear & Bras at Boody US
This is limited edition, which means limited stock across all seven styles. If Amethyst has been on your mind, now is the time to make it yours. Start with the silhouettes you reach for most, build a set in the colour that means something, and wear it with the confidence that every piece is backed by our 30 Day Comfort Guarantee. For more ways to build your drawer, explore our full underwear and bras edit, and keep your rotation effortless with styles you will reach for every single day.
Why Boody
Soft, Simple and Sustainable is our promise. Boody does bamboo better with Comfort First essentials that are good for you and the planet. To learn more about why we choose this fibre, visit Why Bamboo, find the right fit with our Size Guide, and try us with confidence under our 30 Day Comfort Guarantee. We are proudly B Corp Certified, which means we meet the highest standards for social and environmental performance. Welcome to your comfort zone.
SHOPPING MADE RELATABLE
Boody is committed to making your shopping journey as comfortable as our products.
From your feedback, we know it helps to see our pieces on someone who represents your shape and size. That’s why we’ve made it easier to shop for a more diverse range of body types. This isn’t a stock filter - it’s about visuals. We’ll display models across Small, Mid, and Plus size groupings, and you can always select non-model images too.
A style may still be available in your size, even if we haven’t yet photographed it in your selected size, so we recommend checking the product detail page or using our size filter to be sure.
It’s not perfect yet, but we’re listening to and learning from our community, and are committed to investing in more diversity in model shapes and sizes.
Small
Represents sizes from XS through to S. Equivalent to standard AU 6 through to 10
Medium
Represents sizes from M through to XL. Equivalent to standard AU 10 through to 16
Plus
Represents sizes from 2XL through to 4XL. Equivalent to standard AU 18 through to 22
